Catuaba is an alcoholic beverage originating in Brazil, to which aphrodisiac properties are attributed. It is prepared from several plants that popularly take the name of catuaba. And sensuality is in the genesis of drinking: it was born in 1992, inspired by Wild Instinct, the classic film with Michael Douglas and Sharon Stone. “The film served as inspiration for the choice of the name and the aura of sensuality that surrounds it. Understanding packaging as the first and most important piece of communication”.

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